Creativelink Technologies' franchise marketing management system helps franchisors improve brand consistency, reduce costs associated with managing distributed marketing programs and enhance franchise owner marketing program execution resulting in higher sales and revenues.

The software is provided in a Software as a Service (SaaS) model where all technical support and hosting is provided by Creativelink Technologies, freeing up both franchisor and franchise owner to focus on marketing plan development and execution. The solution consists of 1) a site builder that provides a consistent external customer facing website for each location; 2) a portal to enhance enterprise-wide communications (franchisor / franchisee and franchisee / franchisee); 3) a campaign and eblast builder; and 4) a digital asset management system for sharing critical documents across the organization.

The software is provided to franchisors as a "private label" service meaning it is updated to reflect the franchisor's look and feel, with the franchisor then having the option to resell it as a service to franchise owners.

• Customer facing websites for all franchisees, consistent with the corporate brand strategy
• Ability to instantly implement changes across all websites, such as new promotions and offerings
• Ability to electronically distribute an ad campaign, specifying which variables franchise owners can adjust (ex. art selections, price points, logistics, etc.)
• Ability to communicate news and events to all franchise owners
• Document library to post/electronically distribute policies, procedures, etc.
• Message board for more effective communication with franchise owners and the ability to spot/solve business issues quickly

• Professionally supported customer facing website which is in-synch with the latest corporate branding, promotions, etc.
• Ability to make specific updates on the website that are corporate compliant (ex. product lines, promotions, price points, etc.)
• Ability to generate custom ads and eBlast email marketing collateral using corporate created templates
• Online access to secure message board, improving collaboration with other franchise owners
• Online access to latest corporate generated marketing ad campaigns and brand bank
• Online access to document library containing policies, procedures, etc.

Creativelink Technologies is also pleased to offer our central Print on Demand and fulfillment capabilities, which may provide further value to franchise owners via discounted printing and shipping rates. Pricing is based on the type of collateral and quantities.